Each bag contains two 0.5" x 12" bait strips. Fishbites “E-Z” product lines give anglers more flexibility to experiment with different sizes, scents, and techniques. Just cut it, hook it, and cast it. How E-Z is that? The “Longer Lasting” (blue bag) formula incorporates a mesh in the middle that keeps the bait on the hook cast-after-cast and fish-after-fish. This formula can be used in almost any water temperature but is ideally suited for temperatures at or above 70F/21C. Fishbites is made with pride in St. Augustine, Florida.