Number one in fishing sports. Made of the highest quality material. Gulp! has 400 times more scent dispersion than ordinary plastic bait. The extreme scent dispersion greatly expands the strike zone allowing you to catch more fish! Even more impressive, the natural and biodegradable formula out fishes live bait in head-to-head field tests. Berkley Gulp! truly is the next generation in soft bait! Rig as is or like a live crab. Looks, feels and smells like live peeler crab.